Short Dissertation: Consumer behavior Theory-based Marketing strategies for Niche Brands: the case of To Summer in China

Introduction The contemporary business scenario has become fragile. Every industry or work type concentrates on the profitability and benefits of ...

Abstract Entrepreneurship in the international business has become one central element that has helped multinational organisations attain sustainability, growth and ...

Introduction Conflicts and family go hand in hand, and it is quite obvious that the conflict within a family will ...